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samedi 25 janvier 2014

How To Start A Profitable Raleigh Cake Bakery Business

By Amanda Bean


There is a lot of money to be made in the food industry. If you have the talent in balking and you have been wondering for a long time about what to do with your abilities, well, you can start a very successful Raleigh cake bakery business if you know how to go about it. Many people always consider capital as a barrier, but this is not always true. Read on and discover simple tips that can help you flourish in this industry.

Decide on how you want to start your own enterprise. You can start from scratch or by buying out an existing organization or purchasing a franchise. Buying an existing enterprise is the quickest way for you to become an owner. However, you have to be cautious and know why the owner is opting to sell it. Be sure to conduct a Strengths, Weaknesses, Opportunities and Threats Analysis before making any purchase.

You need to have finances to start any trade. You can get financial support through savings, a bank loan, personal credit cards, government grants, venture capitalists, personal investments or credits and gifts from family and friends. It is best to have enough resources that will support your enterprise for the first three months to allow the project to grow.

Consider the location of your business premises. For you to run a thriving venture, you must have a stable stream of regular consumers. Therefore, you should look for newly developed suburbs and high traffic localities that have little competition. In addition, the place should be accessible to the customers that you are targeting so that they do not have a hard time locating the place.

The Products you produce will either make or break your business venture. This is because this type of trade relies solely on a high turnover. Therefore, it is essential for you to produce the kind of baked goods that your target clients will purchase. Ensure that you research the market demographic to gauge what goods the people like so that you can ensure that your trade caters for their needs.

To run a bakery, there are equipment that you will need. The size and quality of apparatus that you lease or purchase will be determined by the money you want to spend, the size of your premises and the number of clients you have estimated on a daily basis. Ensure that you compare quotations from different suppliers so that you can choose a good deal.

Marketing is an important strategy for any business to grow. Therefore, you should come up with an innovative and effective advertising campaign that will make your enterprise grow in the shortest time possible. You can start promoting the bakery even before you open your doors by delivering pamphlets or a letter-box drop in your locality. You should also give out cake freebies for potential customers to taste.

Come up with competitive prices. This will be the most difficult huddle. Note that adjusting your prices later on could have mixed reactions. It could drive way customers or rake in more sales. With that in mind, you should be able to run a Raleigh cake bakery business quite successfully.




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